Author: Eugene

Kroger: Fuel Points Program Explained

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Kroger is the second largest grocer in the United States and the largest supermarket operator by revenue. Kroger Co. Family of Stores operates in 35 states and the District of Columbia. The Kroger Co. Family of Stores Loyalty Program helps you save on fuel every time you shop. Whenever you shop and use your Shopper’s Card, you’ll earn 1 Fuel Point for every $1 you spend on eligible items. You always earn 2 Fuel Points for every $1 you spend on third party gift cards – and during their frequent promotions, you can earn 4 Fuel Points for every $1 you spend on third party gift cards and fixed value Visa and Mastercard gift cards.

Open Loop vs Closed Loop

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Prepaid cards operate within either an “open” or “closed” loop system. It is an important distinction, as different compliance and reporting regulations apply to sellers of prepaid access, and different thresholds are in effect, abiding by which exempts the sellers from the requirements to collect purchasers’ data, file suspicious activity reports (SAR), and so on. … [Read more…]

What is a Gift Card?

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While the question may seem trivial, a nuanced answer may contain some important implications. First of all, we are probably not discussing rectangular pieces of plastic as collectible items (yeah, it is a thing). Nor are we talking about paper gift certificates, usually signed by a business owner or authorized employee, but lacking any serial … [Read more…]

Inaugural Post

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Once upon a time, over eighteen years ago to be more specific, it occurred to me that it would be great to start a blog that would publicize and review gift card deals, promotions, strategies and the industry around it at large. But as time went on, I was busy with other projects, procrastinating – … [Read more…]